The Mantra
Awareness + Action = Impact
At emagineGreen, we have a philosophy we frequently repeat to ourselves, to each other and to anyone who will listen. It summarizes the mission of our company in three simple words. It's our formula for success. In fact, you’ll often see it appear with the emagineGreen logo:

We believe that when we raise people’s awareness about what is happening in the environment and what they can do to make a difference, they’ll be inspired to take action. The result will be a significant group of people coming together to make a positive impact for a healthier planet.
Awareness
You hear about the environmental threats to our homes and planet on the news, in advertisements, from numerous experts and even from celebrities. You want to do your part to make a difference, but where do you start?
emagineGreen believes that knowledge is empowering and the genesis of change is awareness. We cannot change what we don't acknowledge in our own lives. emagineGreen provides the information you need to start making greener choices for yourself and your family.
Our free one-hour interactive Workshops cover the basics about how our daily routines impact the planet and how each person can make a difference. They focus on inspiring people to make greener choices when purchasing, managing and disposing of household products. Each workshop is facilitated by an emagineGreen Coach who educates and empowers people in the community to act on their green intentions.
Action
In conjunction with the research and information we share, emagineGreen also offers a line of ecoFriendly products. Each product is designed to inspire green behavior change - it provides both the vehicle and the 'anchor' for change.
All significant change throughout history has occurred not because of nations, armies, governments, or committees. Significant change has happened as a result of courage and commitment of individuals.
Our goal is to educate individuals about what they can do to make a difference and then empower them to immediately act on their greenest intentions. This approach sets emagineGreen apart from other organizations that provide only green tips without the ecoFriendly products and vice versa.
Our greenCoaches are literally saving the world, one workshop at a time.
Impact
Research has shown that the primary driver for green behavior is word-of-mouth, not large scale advertising. Family and friends have a lot of influence with each other
By simplifying the process of 'going green', we are inspiring thousands of people to grow their environmental awareness and take action on a personal level. emagineGreen brings people together to share and learn for a common purpose, regardless of where they may be in their own ecoJourneys.





